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  |                                                   Story 'epidemics' affect stock market                                                        March 9, 2009 at 11:10 am                                    |                                                 
  |                                                 Confidence among investors as a whole is a key factor in determining how the market behaves, economists say; when investors collectively lose confidence in the market, it is more likely to drop. In fact, confidence is an example of an "animal spirit," a term referring to the psychological factors that move the market.  |                                                                      |                         
 
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